01
Work you turn away
Out-of-scope requests currently leave and never come back.
Becomes an agreed referral fee instead of nothing.
Founding network · Applications open
Grow with agencies you trust
A private network where vetted agencies refer each other the work they can’t take on themselves.
Free while we build the founding network. Every application is read by a person.
The point
Turn lost work into revenue that comes back
Out-of-scope requests arrive every month. Handled through a Partner Circle, the same request starts a relationship that sends work in both directions.
Today
Out of scope
A client needs SEO. You don't do SEO, so the work leaves.
In a circle
Refer it to a partner
It goes to a vetted agency you know and trust.
Over time
Work comes back
They send you the rebuilds their clients keep asking for.
Four ways it shows up as revenue
02
Work that comes back
Partners send you the work their own clients keep asking for.
Arrives pre-qualified, closes faster, costs no ad spend.
03
Margin without headcount
White-label the delivery instead of handing the client over.
You keep the client, the invoice, and the margin.
04
Clients who stay longer
Most churn is a scope problem, not a competence problem.
Retention and account value both go up.
We will not promise you a number. Referral volume depends on client demand, partner fit, and how active you are. What changes is that the work you already lose finally has somewhere to go.
- Not
- An open lead marketplace
- A directory of thousands
- A freelancer platform
- A networking group
How it works
Five steps to your first referral
No bidding, no lead auctions, no inbox full of strangers.
- 1
Apply
Five minutes. What you do, what you want referred in, what you send out.
- 2
Get reviewed
We look at your site and your client work. Not every agency is accepted.
- 3
Set your profile
Best-fit clients, engagement size, and the two services you most want.
- 4
Meet your circle
Introductions to complementary agencies, chosen deliberately.
- 5
Refer and receive
Send what you can't take. Receive what your partners can't.
Partner Circle
A handful of partners, not a directory
You get to know a small group of complementary agencies well enough that referrals become obvious in both directions.
Your agency
Web design & development
Your partner circle
- Content
- SEO
- Video
- PR
- CRM / RevOps
- Paid media
Highlighted relationship
Your agencySEO partner
You send
- Clients who need search after launch
- Ongoing SEO retainers
They send
- Clients whose site is holding them back
- Full rebuilds and design systems
Referral fees, if any, are agreed directly between the two agencies.
- Vetted
- Every agency reviewed before entry
- Complementary
- Partners add to your services, never compete
- Two-way
- Work moves in both directions over time
Example partner brief
PR & communications
Send them
- Funded B2B SaaS announcing a raise
- Product launches and category entries
- Founder thought leadership
- Companies entering a new market
- Not a fit
- Pre-revenue startups · Local consumer brands
- Typical engagement
- $8K to $15K per month
- They want from you
- Website rebuilds · Brand refresh
Knowing a partner “does PR” is useless. This is what makes a referral obvious to send.
Vetting
Who gets in
You can’t create an account and start browsing. The standard is simple: would we be comfortable sending this agency a client of our own?
Not a fit
- Lead resellers and pay-per-lead brokers
- Brand-new agencies without a client base
- Anyone who wants to receive without ever referring
- Agencies who add every service in-house on principle
- No points, credits, or quotas
- You don't have to refer first
- New members are not behind
Application reviewIllustrative
- Established, with real client work
- Regularly runs into work outside its core
- Prefers to refer or white-label than force-fit
- Responsive, professional, safe to hand a client to
- Wants relationships, not just inbound leads
Read by a person, not a filter. We reply either way.
Beyond the referral
More than referrals
An ongoing business-development network for agency owners, not a place you pay and wait for leads to appear.
- Now
Curated partner introductions
- Now
White-label and fulfilment partners
- Now
A private community of agency owners
- Later
Roundtables and in-person dinners
- Later
Referral tracking and partner CRM
- Later
Agency and referral benchmarks
We don’t touch your client relationship
Client
Your client
pays you directly
You
Your agency
work both ways
Partner
Partner agency
AgencyPactvets and introduces, then steps back
- The client stays yours
- We never become the agency of record.
- Invoicing doesn’t change
- They keep paying you, through your own system.
- Fees are between partners
- None, fixed, a percentage, or case by case.
Founding access
Join the founding network
AgencyPact is early and we are not going to pretend otherwise. The founding group shapes who ends up in the network and how it runs.
Apply for founding accessReviewed by a person. If it is not a fit right now, we will tell you.
- Complimentary during the founding period
- No fee while we build and test the network with the first group of agencies.
- Paid annual membership later
- Membership moves to a paid annual model once the network is established. You will know well before that happens.
- Founding agencies keep founding terms
- Agencies accepted now get preferential founding-member pricing and access.
Questions
Straight answers
What does it cost?
Founding access is complimentary while we build the network. Membership becomes a paid annual subscription later, and agencies accepted during the founding period keep preferential founding-member terms. Nobody gets moved onto a paid plan without being told first.
Is this a lead generation service?
No. Nobody sells you leads and there is no bidding. Opportunities come from agencies who know your work and think of you when a client's need matches what you do.
Do I have to send a referral before I receive one?
No. There is no quota, no points system, and no queue based on what you have sent. New members are not disadvantaged. Fit and the client's actual need come first.
Will I be competing with agencies that do exactly what I do?
The point is complementary partners, so we limit how many agencies we accept in each service category. A circle full of agencies selling the same thing is useless to everyone in it.
Who owns the client and how do fees work?
You own the client, always. We never contract with them, invoice them, or contact them. Referral fees are whatever you and your partner agree: nothing, a fixed amount, or a percentage, settled directly between the two agencies.
How many agencies are in the network?
We are forming the founding group right now, so the honest answer is that it is small and growing deliberately. We would rather build a network where every member is worth referring to than publish a big number.
Ready to build your Partner Circle?
Applying takes about five minutes, and a person reads every one.
Free during the founding period. No card, no contract.